Why Your Website Will Benefit From Custom Photography

Photography

Having custom photography will give your website and graphics a professional and personal touch that will connect you better to your clients. By creating a visual reference for your visitors to know what your business looks like, the familiar faces that work there and the overall mood of office life will welcome your clients to […]

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Web Design & Development – How Do You Choose A Company?

Web Design & Development

Creating a website for your company is the first step in any internet marketing campaign. This will be the online real estate that your potential clients and customers will make their decisions to buy your products or services. Building a website that your visitors and search engines will love is crucial to a successful online […]

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What is SEO? How Does It Work?

Search Engine Optimization

What is SEO? SEO, or search engine optimization, refers to the process of getting “free,” “organic,” or “natural” website traffic through the search results of search engines such as Google, Bing and Yahoo. For example, if you were to search for a specific keyword in Google Search, your website would be listed on the search […]

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Social Media Marketing – The Who, What, When & Where

Social Media Marketing

You have spent time and energy to create great content for your site. Now what? Great content is very helpful for long term search engine optimization but it takes time to experience the full benefits. If you want to see immediate results, social media marketing is a must! Which Social Media Websites Should I Use […]

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Pay Per Click Advertising – PPC – What Is It & How Does It Work?

Pay Per Click Advertising – PPC

What is Pay Per Click Marketing? Pay Per Click (PPC) AKA cost per click is advertising through the search engines such as Google, Google Partners, Yahoo and Bing.  The advertiser pays a cost every time a person clicks to visit your website or calls your phone number that appears on mobile devices. How PPC Works […]

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Local Search Engine Optimization SEO – Grow Your Local Results

Local SEO

How Can My Business Get Found Online? In 2014 Google released an update that changed how search results for local business are provided. This change to their algorithm, dubbed “Pigeon”, put an increased emphasis on relevant local search results based on the location of the person who is performing the search. To many locally oriented […]

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What Is an Infographics And Why Is It valuable

Infographics

Infographics have been around since the mid 1600’s when they first appeared in the form of illustrations in Christopher Scheiners’ research about the rotation of the sun. Since then they have gained increasing popularity amongst social media users and business owners alike to create a visual representation of data. Information graphics reveal elaborate information clearly […]

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Content Writing And Marketing

Content Writing And Marketing

Search engines like Google, Bing, and Yahoo need text in order to position your website in their search results. Content is the most important aspect of your internet marketing campaign. There are many different types of content, such as pages, blog posts, infographics, slide shows, and PDF downloads. The process of creating content is equally […]

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What is Content Marketing?

What is Content Marketing

What is Content Marketing? The creation of new web content for your business can be the single most important component of your internet marketing strategy. So what exactly is this “content”? Content Marketing refers to creation of online media including the words on your website, original pictures and graphics, proprietary videos, blogs, e-books, infographics, and […]

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Visual Content For Online Success

Visual Content For Online Success

Attention is a valuable commodity in the digital age. Humans are constantly bombarded with boisterous ads promising the moon. The constant cry of “buy now” has deadened consumer’s hearing and driven the effectiveness of the audio sales pitch into the cellar. Savvy businesses have realized this and begun to take advantage of visual content to […]

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