Search Marketing Director

Over Ten Years Of Internet Marketing Experience In The Behavioral Healthcare Industry

1828 East 8th Street

Traverse City, MI 49686

 

LinkedIn

Marketing Capabilities

Search engine optimization (SEO)

  • Onsite SEO
    • Page speed
    • Web caching
    • URL structure
    • Keyword optimization
    • Meta data
    • Image optimization
  • Off Site SEO
    • Link acquisition
    • Link acquisition software
      • Buzz Stream
      • Ahrefs
      • Majestic
      • Moz Tools
      • SEM Rush
      • Hunter
  • Pay per click advertising
    • Google Adwords
      • Search network
      • Content network
      • Youtube
    • Keyword research
    • Negative keyword optimization
    • Ad cop
    • Ad quality score optimization
    • Bid management
    • Click through rate optimization
  • Social media advertising
    • Facebook
    • Twitter
    • Pinterest
    • LinkedIn
    • Youtube
  • Web design and development
    • WordPress
      • Theme development
      • Divi plugin
      • Advanced custom fields
      • SEO plugins
      • Woo Commerce
    • Cart66
    • Jquery
    • JavaScript
    • HTML
    • Bootstrap CSS
  • Content Marketing
    • Keyword research
    • Call to action writing
    • Strategy
  • Web Analytics
    • Google analytics
      • Conversion tracking
      • Custom reports
      • Campaign tracking
    • Google webmaster tools
      • Web spam removal
      • Disavow links
      • Reconsideration requests
      • XML sitemaps
  • Reputation management
    • Local business listings
      • Google
      • Bing
  • Email marketing
    • Email template design and development
    • Email Marketing Software
    • MailChimp
    • Sendgrid
  • Graphic design
    • Software
    • Adobe Photoshop
    • Adobe Illustrator
    • Adobe InDesign
    • Adobe After Effects
    • Logo design
    • Web design layouts
    • Print design
    • Infographic design
    • Poster design
    • Business card design
    • Banner design
    • Sign design
    • Trade show graphics
    • Content internal graphics
  • Team management
    • Team building
    • Team management
    • Team training
  • Other software
    • Microsoft
    • Excel
    • Power Point
    • Word
    • Google Spreadsheets and Docs
  • CRM Software
    • Call Tracking Metrics
    • Tracking phone call conversions
  • Print design and production
    • Signs
      • Sign design
      • Vinyl signs
      • Print signs
      • Trade show signs
    • Production
      • Sign installation
      • Laying vinyl – signs / vehicles

Marketing Experience

Addiction Campuses

3622 Veterans Drive

Suite 1

Traverse City, MI, 49684

Position:

  • Search marketing director

Duties:

  • Search marketing direction
  • Team building
  • Graphic design
  • Web development
  • Web design
  • Search engine optimization
  • Pay per click advertising
  • Employee management and training
  • Accounting
  • Social media marketing

Duration:

June 2016 – March 2018

Maneuver Up Marketing

ManeuverUp.com

Traverse City, MI 49686

Position:

Owner / Operator

Duration:

January 2014 – September – 2016

Duties:

  • Search marketing direction
  • Graphic design
  • Web development
  • Search engine optimization
  • Pay per click advertising
  • Employee management and training
  • Accounting
  • Social media marketing

Duration:

January 2014 – September 2016

Note: Maneuver Up Marketing was acquired by Addiction Campuses

Pro Web Marketing

Traverse City, MI 49686

Position:

Search Engine Optimization / Web Developer

Duties:

  • Graphic design
  • Web development
  • Search engine optimization
  • Pay per click advertising

February 2012 – January 2014

Active Internet Marketing

Traverse City, MI, 49686

Position:

Search Marketing Director

Duties:

  • Employee management and training
  • Search engine optimization
  • Pay per click advertising
  • Web design and development
  • Marketing research

Duration:

September 2008 – February 2012

Fastsigns

Traverse City, MI, 49686

Position:

Graphic designer / sign production and installation

Duties:

  • Graphic design
  • Sign production
  • Car wrap installation
  • Sign installation

Duration:

December 2003 – November 2005

Education

Central Michigan University

Mt. Pleasant, MI

Degrees:

  • BAA graphic design, 2008
  • BAA drawing, 2008
  • Minor advertising, 2008

Northwestern Michigan College

Traverse City, MI

Degrees:

Graphic design -Associate’s in applied science, 2002

Full-time Dean’s list

Career Technical Center

Traverse City, MI

Certificates:

  • Graphic design – Job title certificate For apprentice designer, 1999

Traverse City Central High School

Traverse City, MI

  • Required courses – Diploma, 1999

Internet Marketing Projects

  • RehabCenter.net
  • DrugRehab.org
  • AlcoholTreatment.net
  • TreeHouseRehab.org
  • AddictionCampuses.com
  • BluffsRehab.com
  • TurningPointTreatment.org
  • SwiftRiver.com
  • Reclectia.com
  • HofbrauSteakhouse.com
  • TheFlatScreenGuy.com
  • BillsFarmMarket.com
  • LicenseToBuild.com
  • Jlspc.com
  • tcBrakeAndAlignment.net
  • PorterBuildersinc.com
  • DeweyDentistry.com
  • StarFellSavannahs.com
  • ExtremeExterminating.com
  • PopSHirts2Go.com
  • GopherTheKill.com